EQUIPMENT BRANDING
1- Trucks
In case of questions, reach out to equipment.branding@mammoet.com.
Regular trucks
Cabover trucks
- The strapline is positioned in the lower 50% of the vehicle’s total height.
- The logo can be flexibly placed across the width of the strapline, but preferably at the rear of the vehicle.
- The height of the strapline is also extended over the front of the vehicle.
- If the Mammoet logo in the front cannot be placed below the windscreen, it is allowed to be placed on the top of the truck cabin—but not both.
Note: Always position the logo as practically as possible. In this case, the door opening is between the “M,” and the placement ensures maximum readability.
Long-nosed trucks
The strapline is positioned in the lower 50% of the vehicle’s total height.
- No strapline on the front.
- The logo can be flexibly placed across the width of the strapline, but preferably at the rear of the vehicle.
- If the strapline cannot be 1/24, reduce the size until it fits.
Prime movers
Cabover trucks
- The strapline is positioned in the lower 50% of the vehicle’s total height.
- The logo can be flexibly placed across the width of the strapline, but preferably at the rear of the vehicle.
- The height of the strapline is also extended over the front of the vehicle.
- If the Mammoet logo in the front cannot be placed below the windscreen, it is allowed to be placed on the top of the truck cabin—but not both.
- Ballastbox is black with a red stripe, and a Mammoet logo positioned at the rear of the vehicle.
Note: Always position the logo as practically as possible. In this case, the door opening is between the “M,” and the placement ensures maximum readability.
Long-nosed trucks
The strapline is positioned in the lower 50% of the vehicle’s total height.
- No strapline on the front.
- The logo can be flexibly placed across the width of the strapline, but preferably at the rear of the vehicle.
- If the strapline cannot be 1/24, reduce the size until it fits.
- Ballastbox is painted in red, with a Mammoet logo positioned in the center using normal margins.
Other
Truck with body
- The strapline is positioned in the lower 50% of the vehicle’s total height.
- The logo can be flexibly placed across the width of the strapline, but preferably at the rear of the vehicle.
- The height of the strapline is also extended over the front of the vehicle.
- If the Mammoet logo in the front cannot be placed below the windscreen, it is allowed to be placed on the top of the truck cabin—but not both.
Exceptions for hot climates
In hot climates, the exception can be made to paint the truck in a white color schema as illustrated above. Permission must be granted from the assets department.
DON'TS
